Steve Morris: Executive Director of I Love a Clean San Diego

Founded as the San Diego War Against Litter Committee (WALC) in 1954, I Love A Clean San Diego (ILACSD) has worked to improve the health and beauty of San Diego for over 67 years. In the 1970s, “I Love A Clean San Diego” was the slogan for the organization’s anti-litter campaign. In 1980 it became the organization’s name. In 1989, ILACSD merged with the San Diego Ecology Center, joining two leading environmental organizations together to better serve the community, under one name. Today, this nonprofit is on a mission to create zero waste lifestyles and zero litter throughout San Diego County.